by Shannon Robinson | Oct 24, 2017 | SEO
Just What Is A Backlink? A backlink, (aka inbound link, incoming link) occurs when one website links to another website. Backlinks have always been an important signal for search engines because they help them to find new content and to understand the relationships...
by Shannon Robinson | Oct 17, 2017 | Digital Marketing, SEO, Soapbox
It’s the tail end of 2017, you would think every business would be on the website bandwagon, but you’d be surprised by just how many that don’t have their own professional branded website. Even recently I will come across businesses who have opted not to have a...
by Shannon Robinson | Oct 17, 2017 | Content Marketing, SEO
Most web designers are clueless about SEO (sorry guys, just my industry experience), they focus mainly on the look and functionality of the site and are usually less interested if your page titles are SEO optimized or if old pages on the website redirect properly. I...
by Shannon Robinson | Oct 12, 2017 | Digital Marketing, SEO, Soapbox, Web Analytics
Don’t: Launch a New Website Without a Plan This specifically refers to when a company launches a brand new website on their existing domain without first considering a content plan. This can cause a whole host of issues from broken links to missing content. This can...
by Shannon Robinson | Oct 11, 2017 | SEO
Before starting any new company or launching a new line of products you simply must do your research first, or you could be wasting thousands of hours of hard work and potentially thousands of dollars as well. For your product or service to be found online by...
